Avoncroft Museum plenty of visitors on May Day enjoying watching the Maypole dancing

Avoncroft Museum thanks the public for donations received so far, but more will be needed to re-open the doors.


Owing to the Covid-19 Coronavirus pandemic, which has seen the country go into lockdown, we were forced to temporarily shut its doors in March to keep visitors, staff and volunteers safe.


We are also a charity and would usually earn the great majority of our income from the thousands of people visiting each year, something they can’t do now, and having to cancel events like our popular annual May Day traditional celebrations has been a real blow to the whole Avoncroft team.


“No one could have predicted this pandemic and our priority is to ensure people are safe,” said Nick Sturgess, Acting Deputy Director. “That is why we temporarily closed when we did.  We are extremely grateful to all the people who have donated money to us so far and continue to support us in other ways.


We’re monitoring the changing situation and developing plans for re-opening in what could be a very different world. Please be assured we’re doing everything we can to enable the Museum to re-open again to visitors when it is safe to do so.”


A small group of senior staff and trustees are busy working tirelessly to keep the Museum going, applying for grant funding and seeking government support. They also put out a call to supporters and the wider community to make donations on its website or by cheque and more than 240 people have responded, donating more than £5,500.


However, despite radically cutting costs, our fixed costs are more than £8,000 each month whilst we’re closed, so the Museum is continuing to seek funding and asking for more people to make a donation and show their support for Midlands heritage

Before the Coronavirus outbreak we had been developing plans for delivering its 20-year vision and towards re-erecting buildings they had recently rescued, including Worcestershire County Cricket Club’s original Victorian cricket pavilion and an 18th-century timber-frame cottage, but all of this is now on-hold for the foreseeable future.

If you would like to make a donation to help us keep going through this difficult time and re-open in the future, please visit the website www.avoncroft.org.uk/make-a-donation or post a cheque (made out to Avoncroft Museum) to Avoncroft Museum, Stoke Heath, Bromsgrove, Worcestershire, B60 4JR.